outlierlab GmbH🇨ðŸ‡
Barbara Kriek is an experienced finance professional currently serving as CFO at outlierlab GmbH since September 2024. Prior to this role, Barbara held various interim management positions at Biscuit International, including Finance Manager and Commercial Controller, from April 2022 to July 2024. Barbara's earlier experience includes leading financial processing teams at iHUB Alliantie and managing BK Financial Support, providing accounting services for SMEs and individuals from June 2008 to September 2020. Additional interim roles have been undertaken with M7 Real Estate Ltd, Syntrus Achmea Real Estate & Finance, Nationale-Nederlanden, Rabobank Groep, and ANWB Golf. Barbara holds a post-hbo degree in Controller from Haagse Hogeschool Den Haag and has completed several additional educational programs focused on finance.
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outlierlab GmbH🇨ðŸ‡
Sales execution is engineered with precision. outlierlab transforms sales performance through structured diagnostics, behavioural analytics, and continuous optimisation, ensuring that every decision drives measurable revenue growth. Powered by RevIQ, our behaviour-driven sales intelligence framework uncovers the patterns of top performers—connecting sales behaviours to performance outcomes with data-backed clarity. RevIQ: Behaviour-Driven Sales Intelligence • Complete Revenue Driver Visibility – Identify the factors influencing sales performance across individuals, teams, and the entire organisation—always measured in direct relation to results. • Precision in Sales Execution – Align sales processes with data-backed insights to maximise efficiency, predictability, and revenue impact. • Scalable Growth Strategies – Implement structured improvements, continuously improving through consistent performance optimisation. At outlierlab, we apply science, validate impact, and engineer growth. Join a community of high-performance sales leaders redefining revenue intelligence—where sales success is built with precision. Ready to see how precision sales intelligence transforms performance? Learn more today.