Sophia Beinlich

Sophia Beinlich is a seasoned professional in retail media, currently serving as Senior Manager at Ovative Group since April 2023, where responsibilities include crafting comprehensive media strategies, consulting on retail media networks, and leading client growth initiatives. Previously, Sophia held various roles at Flywheel, advancing from Media Analyst to Media Manager, focusing on client strategy, team management, and campaign optimization across multiple platforms. Prior experience includes a Global Events Intern position at Alight, where notable contributions were made to an international conference, and a Sports Marketing Intern role at TRACS. Sophia holds a Bachelor's degree in Economics from Boston College and has also studied at Universidad Pablo de Olavide.