Kelly Mathyssen Seg3

Kelly Mathyssen serves as the Brand Partnerships Director at Overwolf since September 2025, where the focus is on connecting brands with the gaming community through an expansive ecosystem comprised of over 240 applications and 113 million monthly active players. Previously, Kelly held the position of National Director of Gaming Partnerships at Fandom from February 2018 to October 2025, and earlier roles included Director of Sales at Clearstream.tv and Regional Sales Director at ChoiceStream, Inc. With a solid foundation in sales and partnerships from previous positions at Collective, Lijit, Vibrant Media, and Newsweek, Kelly possesses extensive experience in leveraging data-driven strategies to enhance brand impact in the gaming industry. Academically, Kelly holds a Master's degree from The University of Texas at Austin and a Bachelor's degree from UC Santa Barbara.