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Amanda Hirko

Senior Marketing Manager, Institutional Marketing Transformation

Amanda Hirko is a seasoned marketing professional with extensive experience at Oxford University Press since February 2003, currently serving as Senior Marketing Manager for Global and Americas Library Marketing. In this role, Amanda manages two marketing teams focused on regional and global strategies, oversees lead generation plans, and drives content strategy across social media. Previous positions at Oxford University Press include Senior Institutional Marketing Manager and Library Marketing Manager, where Amanda developed B2B marketing strategies and established the first library marketing team dedicated to Latin America. Amanda's early career included marketing internships and an Acquisitions Editorial internship at The University of North Carolina Press. Amanda holds a B.A. in English with a history minor from the University of North Carolina at Chapel Hill.

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