Julian Cheng

Julian Cheng has worked in various roles in the consumer and investment banking industries. In 2021, they became the Founding Partner & Chief Investment Officer of SYSTM Brands. In 2022, they took on the roles of Chief Investment Officer and Board Member of SYSTM Foods, Chief Strategy Officer of REBBL Inc., and Chief Strategy Officer of Chameleon Cold-Brew. Julian was also the Chief Strategy Officer of Ozobot in 2021. From 2015 to 2021, they were the Managing Partner of Blacksteel Consumer Partners. From 2007 to 2015, they were the Vice President of Investment Banking in the Consumer Investment Banking Group at Raymond James, where they advised on M&A and capital raising transactions totaling over $7 billion of aggregate value. From 2006 to 2007, they were in Strategy & Business Development at Gap Inc. From 2004 to 2006, they were an Investment Banking Analyst at WR Hambrecht + Co.

Julian Cheng attended Cornell University from 2000 to 2004, where they graduated with a Bachelor of Science (BS) in Hotel Administration.