Krista Curley

Krista Curley is a seasoned marketing professional with extensive experience in creative design and brand management. Currently, as Senior Manager of Marketing Programs at PacBio, Krista leads strategic planning and execution of marketing initiatives. In the role at Waters Corporation, responsibilities include managing a team to create diverse marketing materials and ensuring brand integrity. Previous positions include Senior Creative Designer at CVS Health, where Krista conceptualized high-profile retail circulars, and Creative Design Manager at Hasbro, successfully turning around a struggling team. Additional experience spans various roles in the design and marketing sectors, culminating in a Bachelor of Science in Fashion Design & Business and further education in graphic and web design.