Vickie Sherman

Vickie Sherman has extensive work experience in marketing and leadership roles. Vickie is currently serving as the Senior Vice President and Chief Marketing Officer at Pacific Premier Bank, where they lead their digital-first marketing and communication strategy. Prior to this, Vickie was a Founding Member of Chief, an organization focused on empowering senior women leaders.

Vickie has also held significant positions at Mechanics Bank and Rabobank, where they served as the Senior Vice President and Director of Integrated Marketing. Vickie played a key role in scaling Mechanics Bank and optimizing workflow at Rabobank, resulting in their best performance in years.

Before their banking career, Vickie owned and operated Marketing Doer Co., a marketing consultancy. Vickie was also employed in various marketing positions at Golden 1 Credit Union, Wallrich advertising agency, PRIDE Industries, Colliers International, and Steadfast Companies.

Throughout their career, Vickie has demonstrated expertise in integrated marketing, branding, and strategic planning. Vickie has contributed to the growth and success of organizations, led marketing initiatives, and achieved significant milestones in brand health metrics, revenue growth, and customer engagement.

Vickie Sherman holds a Master of Business Administration (MBA) degree in Marketing and Organizational Strategy from the University of California, Davis - Graduate School of Management, which they obtained from 2010 to 2013. Prior to that, they earned a Bachelor of Arts (BA) degree in Cognitive Science from UC San Diego between 1993 and 1996. In addition to their formal education, Vickie has obtained various certifications in a range of subjects, including Bond and Equity Markets and Financial Regulation, Money Markets, Foreign Exchange, & the Time Value of Money, Digital Banking, Intelligent Marketing and Customer Service for Banks, Journey Builder Campaigns, Marketing Automation Strategies, Marketing Cloud Studios and Builders, Sales Strategies for Retail Banking, Social Media Marketing, Certified Marketing Professional, Content Marketing, Class of 2019, Jeff Weiner on Managing Compassionately, Managing New Managers, Inbound Marketing, and Digital Marketing, each achieved at different institutions and years.