Fred Nie

Fred Nie is a seasoned professional with extensive experience in eCommerce and technology leadership. Currently serving as Vice President at Pacvue since March 2018, Fred is responsible for eCommerce products research and development, exploring new businesses, and developing Pacvue's operations in the Chinese market. Prior to this, Fred co-founded RenRen Social E-Commerce and held the position of CTO, focusing on social e-commerce product development. Fred's experience also includes a senior director role at Alibaba.com, where responsibility lay in shaping search business strategy, and a decade at Microsoft Corporation, where significant contributions were made to Bing Ads Intelligence and SQL Server consultancy. Fred holds an International Master of Business Administration from Fudan University and a Bachelor of Engineering in Automation & Controlling from Shanghai University of Electric Power.