Tristan Omar

Brand Strategist at Hashtag Paid

Tristan Omar has held a variety of roles in the digital, social, and creator media space since 2019. Tristan began their career as a Brand Strategist at #paid, where they led partners and stakeholders to explore opportunities within the digital, social, and creator media space. Tristan then moved on to become an SMB Strategist and Business Operations at the same company, where they worked with a small team of five to build and scale the emerging SMB side of the business. In 2021, Tristan Omar founded Tristan Omar Productions, where they identified a market need and provided scalable, turnkey production expertise and fulfillment driven by both brand and business strategy. In 2022, they became a Guest Lecturer at the University of Toronto, providing a POV, critique, insights, case studies, and lessons on modern PR, creative strategy, content and channel approaches, creator and influencer media, and general brand strategy.

Tristan Omar obtained a Bachelor of Science in Psychology from Queen's University. In 2020, they completed a Postgraduate Degree in Brand Management from the University of Toronto. Tristan also holds certifications from TikTok For Business METAP, Facebook, Canadian Mental Health Association, University Health Network, The Second City, and The Second City. These certifications include TikTok Academy (obtained in September 2021), Certified Media Planner (obtained in August 2021), ASIST: Applied Suicide Intervention Skills, CALM: Managing Cancer and Living Meaningfully, Improvisation, and Stand-Up Comedy Writing and Performance.

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