Heidi Pauer is a seasoned marketing professional with extensive experience in lifecycle and retention strategies. Currently serving as Senior Manager of Lifecycle & Retention at Pair Eyewear since May 2024, Pauer previously held the role of Senior Strategist, Retention at Structured for a brief period in early 2024. From August 2019 to January 2024, Pauer worked at Tinuiti, progressing from Specialist to Senior Specialist in CRM & Email, and ultimately taking on the title of Strategist in Lifecycle Marketing. Prior experience includes leading the Email Marketing Team at Silver Star Brands from May 2013 to August 2019 and serving as an Ecommerce Marketing Intern at J. J. Keller & Associates, Inc. Pauer holds a Bachelor of Business Administration in Marketing from the University of Wisconsin–Oshkosh.
This person is not in any teams
This person is not in any offices