Ty Rhudy is a seasoned digital transformation advisor and founder of Salty Sea Strategy, where services leverage a broad network of approximately 35 top technology and service providers. Rhudy serves as a strategic advisor at Palette, focusing on AI-driven pricing solutions for retail, and previously led growth initiatives at Northern. As Vice President of Enterprise Sales at Acxiom, Rhudy developed go-to-market strategies for consulting sales while evangelizing the brand at major industry events. Experience at Perficient involved enhancing digital customer experiences for Fortune 1000 clients, and earlier roles include leadership positions in business development at Blue Acorn iCi and Kadro, focused on digital transformation and strategic partnerships. Rhudy's extensive background is supported by a B.S. in Business Administration and Management from UNC Kenan-Flagler Business School.
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