José Luis Rafael García Arias

José Luis Rafael García Arias has a diverse work experience across various companies and roles. José Luis Rafael'smost recent position was as the Digital Paid Media & Analytics Director at PALM ERA, starting in March 2023. Prior to this, they worked as the Client Service Director at Mediabrands México from May 2022 to December 2022. José Luis Rafael also served as the Head of Digital Marketing & Ecommerce Channels at SODIMAC MEXICO from August 2021 to May 2022. Before that, they worked at HSBC as the Digital Data Analytics Subdirector from October 2019 to April 2021. José has also held positions such as Marketing Performance & Growth Director at ADΣXT from June 2017 to October 2019, Digital Media & Growth Marketing Director at Cubos Web from February 2015 to June 2017, and Digital Media Coordinator at Socialand from July 2014 to February 2015.

José Luis Rafael García Arias has an extensive education history in the field of business and marketing. José Luis Rafael started their education journey in 2009 at Universidad Anáhuac, where they pursued a degree in Lic. Comunicación with a specialization in Business/Corporate Communications. José Luis Rafael completed their undergraduate studies in 2013.

In 2015, José Luis pursued further education and enrolled at Universidad Tecnológica de México, where they obtained a Master of Business Administration (MBA) degree. José Luis Rafael'sfocus areas during this program were Digital Marketing and Project Management. José Luis Rafael successfully completed their MBA in 2017.

José Luis continued to enhance their knowledge and skills by pursuing additional certifications. In 2014, they obtained a certification in Digital Marketing from IAB Spain. In 2015, they completed a Diploma in Digital Marketing from The CPD Certification Service, followed by a certification in Web Analytics from EOI Escuela de Organización Industrial. These certifications demonstrate their commitment to staying updated with the latest trends and best practices in the field.

Furthermore, José Luis obtained various certifications from Google, including Google AdWords, Google Analytics, and Google Shopping. José Luis Rafael also received certifications in Display Advertising, Video Advertising, and Mobile Advertising from Google. These certifications showcase their expertise in utilizing Google's advertising platforms effectively. Additionally, they obtained certifications in Snapchat and Twitter advertising through IMS Internet Media Services.

José Luis further expanded their knowledge in specific areas of finance and marketing. In 2020, they pursued a Diploma in Finance Strategies from Universidad Anáhuac. Recently, in 2021, they participated in an Advanced Program in Strategic Digital Marketing at Universidad Anáhuac Mayab. These programs demonstrate their commitment to continuously enhancing their skillset.

In summary, José Luis Rafael García Arias has a strong educational background in business and marketing, completing a bachelor's degree, an MBA, and various certifications from renowned institutions such as Google, IMS Internet Media Services, IAB Spain, and EOI Escuela de Organización Industrial. José Luis Rafael has shown dedication to continuous learning and staying updated with the latest industry practices.