Spencer Petersen-Thompson

Spencer Petersen-Thompson has a diverse and extensive work experience in the field of marketing. Starting in 2013, they worked as a Marketing Assistant at the University of Oregon, where they helped coordinate and market entrepreneurship competitions. In the same year, they also interned at Google as a Small & Medium Business Account Manager, assisting customers in optimizing their online advertising spend.

In 2014, Spencer joined Google as an Agency Technical Specialist, helping small to medium businesses establish and achieve their online goals. They became an expert in the Google Shopping/Merchant Center platform and e-commerce optimization. From 2016 to 2017, they served as an Agency Account Strategist, collaborating with Google Premier Partner agencies and advising businesses on various Google marketing strategies.

In 2017, Spencer moved to Papé Group as the Head Digital Marketing Strategist. They oversaw the strategy and execution of digital marketing initiatives for the company's five industry verticals, utilizing web, paid advertising, social media, email, and content channels. They provided valuable insights and recommendations to stakeholders based on analytics, competitive research, and trend data.

Currently, Spencer is working at Palo Alto Software as an Acquisition Marketing Manager. Their responsibilities include managing paid acquisition and devising strategies to increase customer acquisition and retention.

Overall, Spencer Petersen-Thompson has a strong background in digital marketing, with experience in strategy development, account management, and customer consultation. They have worked with major companies like Google and have demonstrated expertise in various aspects of online advertising and marketing.

Spencer Petersen-Thompson received a Bachelor's Degree in Marketing from the University of Oregon Lundquist College of Business, attending from 2010 to 2014.