Lorraine Prieto Berchtold

Lorraine Prieto Berchtold‘s career spanned thirteen years of corporate experience in consulting, strategic planning and brand marketing with Peterson & Company Consulting, PepsiCo and the Walt Disney Company prior to making the decision to retire to raise her children. Ms. Berchtold now has fourteen years of volunteer experience that includes committee and board/council work for non-profit organizations. She has served on the boards of Westside Neighborhood School, Harvard-Westlake Parent Association, and the National Charity League. Presently, Ms. Berchtold is Past Board Chair and a five-year member of the Common Sense Media Los Angeles Advisory Council. As a second-generation American of Latino descent, Ms. Berchtold has a keen interest in addressing the needs of the Latino community and has focused her time at CS primarily on the ongoing strategic development of their national and local Latino initiatives.

Ms. Berchtold received a BBA in Finance from the University of Notre Dame in 1987 and an MBA in Marketing from the Kellogg Graduate School of Management at Northwestern University in 1993.