Michele Tharp

Marketing Strategy Consultant at Paragon Media Strategies

Empowering individuals and companies with the guidance, blueprints, and tools to bring their ideas and visions to life is a huge joy for Michele. She prides herself on her ability to understand the goals of her clients and effectively develop and execute impactful and cohesive strategies to achieve (and exceed) these goals…and of course, have fun in the process!

Michele began her career as a promotion director in local radio and has held marketing positions with several media entertainment companies including Capitol-EMI Records, Jones Radio Network and Showtime Networks.

Spending the last several years as a marketing strategy consultant, Michele’s primary focus has been helping clients refine and expand their brand, engage and build audiences, as well as forge new digital distribution channels and promotional opportunities. Media and entertainment clients include CBS Radio News, BMP Audio Productions, The House of Blues Radio Hour (with Dan Aykroyd), Clip Interactive, The Public Radio Directors Association and The California Film Institute, to name a few.

In 2015, Michele helped launch VuHaus – a national collaboration of country’s most influential public radio music stations who share a common mission to support artists and be a source of music discovery for audiences around the world. Additionally, she helped create and now manages Slingshot – a collective effort among taste-making public radio music stations and NPR Music to elevate the profiles of exceptional emerging artists.