Gianna Colon

Gianna Colon has a robust background in integrated marketing, beginning with a Bachelor of Business Administration in Advertising and Integrated Marketing from Pace University. Professional experience includes roles as an intern at Key Group Worldwide, MKG, and Viacom, where Gianna contributed to PR efforts, business development, and the creation of multi-platform marketing campaigns. As a Coordinator at ViacomCBS, Gianna successfully developed strategic plans that significantly increased audience engagement for clients. Currently, as the Senior Manager of Integrated Marketing at Paramount, Gianna oversees the execution of co-branded marketing campaigns for major brands within unscripted and music franchises, manages high-profile budgets, and leads the recruitment and development of interns within the department. Additionally, prior experience includes positions in retail management.