Lucie Chaffaut

Lucie Chaffaut is a Partnership Manager at Paris Saint-Germain, specializing in apparel and lifestyle partnerships for both the women's and men's teams. Since April 2021, Lucie has successfully managed key partnerships and led strategies for prominent brands such as Nike, GOAT, and Dior, ensuring alignment with club priorities. Previous roles include Junior Sponsorship Account Manager at Paris Saint-Germain and Sponsorship Project Manager at Olympique Lyonnais, where Lucie developed activation plans and maintained stakeholder collaboration. With a robust educational background in marketing and management, including degrees from TBS Education and the Zagreb School of Economics and Management, Lucie has demonstrated expertise in sponsorship management, event coordination, and audience engagement throughout various positions in the sports industry.