In March of 2015, George was hired to be Parisi Franchise Systems first ever Director of Marketing. His primary areas of focus were franchise recruitment marketing, brand management and social media, while taking on additional responsibilities in the areas of network marketing, license support and business development in the years that followed.
At the beginning of 2020, George was named Managing Director for Parisi, and is now responsible for planning and implementing long-term business strategies that facilitate growth of the Parisi Brand and Network, such as developing and directing strategic business initiatives, overseeing projects and processes, and maintaining a leadership role in day to day operations.
Prior to Parisi, George worked for the Detroit Red Wings in a variety of positions within the merchandise department, from operations to marketing, for more than a decade. He graduated with a Bachelors Degree from Madonna University in 2003, majoring in Journalism and Public Relations.
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