Belinda Baldwin

Belinda Baldwin, PhD, serves as the VP Consultant at PartnerComm, Inc., since June 2017, focusing on multi-channel campaigns that enhance engagement, insights, and ROI through employee and corporate communications, branding, and tech solutions. In addition, Baldwin has been a Lecturer in Graduate Studies at the SMU Temerlin Advertising Institute since 2009, teaching courses such as Marketing Communications Management and Consumer Engagement Strategies. Previous roles include VP Client Services at ROI Mantra Inc., where Baldwin led digital marketing initiatives, and Account Director at PureRED, managing big box retail accounts. Baldwin's career also includes a position as Director of Audience Development at Belo + Company, where analytics and ad tech were leveraged for over 12 TV news organizations. Baldwin holds a PhD in Cinema-Television from the University of Southern California and a BS in Psychology from Louisiana State University.