Ron Fridental

Co-founder & CEO at Pashoot Robotics

Ron Fridental is an experienced professional with a diverse background in technology and product management. Ron has held various leadership roles throughout their career, including being a Co-founder & CEO of Pashoot Robotics, where they develop hardware-agnostic AI-robotic engines. In their role as GM & CTO at XiaoYi Multimedia Israel, they focused on developing embedded computer vision software solutions using Edge-AI technology. Ron also served as VP of Product Management at CardiacSense Ltd., where they led product management and sales efforts for wearable body-sensing technologies. Additionally, they have held positions such as Product Line Director at Broadcom and Co-Founder & CEO at Sightic, a company specializing in image processing software and hardware integration. Overall, Ron has a strong track record of driving innovation and success in the technology industry.

Ron Fridental attended Bosmat - Technion's Junior Technical College from 1979 to 1982, where they studied Electronics Technology/Technician. Ron then went on to study information systems and computer science at the Technion - Israel Institute of Technology from 1987 to 1990.

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Pashoot Robotics

We believe that manufacturing should be fully automated, and that using robotic arms should be simple and intuitive. Pashoot; “simple” in Hebrew, combines cutting edge AI-Robotics software with off-the-shelf robotic arms, transforming them to have human-like learning and work capabilities. Our solution focuses on fast, cheap and flexible deployment of robotic arms. The company was founded in 2020 by AI and computer vision experts, revolutionizing the automation in the manufacturing industry, including machine tending, logistics, packing and so on.


Headquarters

rehovot, Israel

Employees

1-10

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