Brett Bardsley

Brett Bardsley's work experience includes various senior marketing and leadership roles at different companies. Brett is currently the Vice President of Advertising and Digital Marketing at Pattern® starting in May 2023. In this role, they lead teams and develops strategies to drive demand and meet partners' business needs.

Prior to Pattern®, Brett worked at Philips from 2012 to 2023. Brett'sroles at Philips include Senior Director of Marketing, Oral Healthcare, where they managed a $1 billion business, collaborated in developing creative assets, and generated demand. Brett also served as the Business Category Leader for Grooming, Beauty, and Healthy Sleep Solutions, driving strategy and growth for a $500 million business. Brett achieved sales growth, profitability increase, and boosted ROI and brand preference through campaign development and digital advertising strategy redesign. Before that, Brett was the Director of Marketing for Grooming, leading the U.S. and Canada business with significant annual retail sales. Additionally, they served as the Senior Global Marketing Manager, leading a team and developing a new category structure for a $130 million portfolio across 175 countries. Brett also worked as a Senior Consumer Marketing Manager, driving product development and market introduction, resulting in double-digit sales and market share growth. Finally, they started at Philips as the Marketing Manager for Philips Norelco, launching new products and implementing a new launch process.

Earlier in their career, Brett had roles at Nu Skin Enterprises, GolinHarris, Brigham Young University (Student Alumni Association), and VitalSmarts, where they gained experience in public relations and marketing. Overall, Brett Bardsley has a strong background in marketing and leadership roles, driving growth and leading teams in various industries.

Brett Bardsley completed their MBA at The University of Connecticut School of Business from 2011 to 2013. Prior to that, they obtained their Bachelor of Arts in Communications from Brigham Young University from 2002 to 2008, with a focus on Public Relations and Spanish. Furthermore, it is known that Brett Bardsley also pursued a Master of Business Administration (MBA) with a specialization in Business, Management, Marketing, and Related Support Services at the University of Connecticut School of Business. However, the specific dates for this degree are not provided.