PAYBACK
Dorothee Meyer is an experienced product manager currently serving as Produktmanager Digitale Produkte at PAYBACK since May 2023. Previously, Dorothee held multiple roles at KELLER Group GmbH, including Product Owner for PIM/Product Management and Project Leader for eCommerce, where responsibilities included the development of internal product information systems and the management of e-commerce projects. Prior to that, Dorothee worked at Mapp Digital as Director of Global Data Services & Media Product Development, leading global product strategies and team management. Additional experience includes positions at eCircle GmbH and Springer Fachmedien München GmbH, focusing on product management and development across various digital platforms. Dorothee holds a Magistra Artium M.A. degree from the University of Augsburg, specializing in American Studies, Economics, and Media Education.
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PAYBACK
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PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.