PAYBACK
Niklas Pommer is an experienced professional in digital marketing and data analytics, currently holding multiple specialist roles at PAYBACK since February 2019, including Specialist Digital Marketing & Data Projects and Senior Data Analyst. Previously, Niklas worked at Performance Advertising GmbH from May 2015 to January 2019 as Manager of Business Analytics and Development, where responsibilities included developing a machine learning framework for RTA campaigns and establishing a business intelligence suite with Python and SQL. Prior experience includes positions at E2open from January 2014 to April 2015, focusing on marketing support and customer identification, and at C1 Conexus GmbH from April 2011 to July 2013, managing Salesforce CRM operations. Niklas holds a Master of Science and Bachelor of Science in Wirtschaftsingenieurswesen from the Karlsruhe Institute of Technology (KIT).
This person is not in any teams
This person is not in any offices
PAYBACK
1 followers
PAYBACK is the leading multipartner loyalty program and multichannel marketing platform. In Germany, Austria, Italy, Poland and other countries worldwide, customers can collect points from thousands well-known companies and marketplaces offline and online and redeem these for vouchers, rewards, frequent flyer miles or donate them to charity projects. As a multichannel marketing platform PAYBACK communicates synchronously via all channels – offline, online and mobile – and, in doing so, provides the optimum combination of coverage and personalization. Companies are able to run integrated campaigns via all available channels. They can get their message and offers to customers at the right time and the right place via the right channel - and as a result, maximize their ROI. PAYBACK is part of the American Express Group.