Caitlin Johnson

Caitlin Johnson is a seasoned digital marketing professional with extensive experience in managing and optimizing marketing technologies and operations. Currently serving as Digital Marketing Manager at Payroc since July 2023, Caitlin oversees the MarTech stack and supports Salesforce marketing processes. Prior experience includes a role as Marketing Manager at SAFY of America, where newsletter implementation achieved a 60% open rate and subscriber growth of 900%. As Director of Admissions at Nobel Learning Communities, Caitlin successfully doubled kindergarten enrollment and designed digital and print media strategies. Additionally, Caitlin operated as a freelance Digital Marketing Manager from 2007 to 2017, collaborating with over 100 entrepreneurs across various industries. Caitlin holds a Bachelor’s Degree in Business Administration and Management from Charleston Southern University, earned between 2013 and 2015.