Erica Cosentino

Erica Cosentino serves as the Marketing Manager at Boss Insights since March 2023, following a prominent role at Stax Payments where Erica managed the marketing for the Stax Bill unit and spearheaded its rebranding from Fusebill. During this period, Erica implemented a targeted organic content strategy that achieved a 97% conversion rate for leads and significantly boosted website traffic. Prior experience includes roles as Content Marketing Specialist at Edge Imaging, where Erica developed a successful B2C email marketing strategy, and various marketing and communications positions in organizations such as Egan Visual, Many Feathers Co-Op, and Rogers Communications. Educational credentials include a diploma in Broadcast Television/Videography from Humber College and a certificate in Social Media Marketing from George Brown College.