Atasay
Elif Arican is a seasoned communications professional with extensive experience in media leadership and brand management. Currently serving as Chief Communications Officer at Atasay since August 2006, Elif excels in blending creative direction with business strategy to enhance brand equity and implement successful advertising and public relations initiatives. Prior experience includes a role as Client Services Director at McCann Worldgroup MRM Partners, where Elif developed targeted marketing solutions, and as Group Account Director at MPR Marketing Public Relations Inc., overseeing various aspects of corporate communications and crisis management. Early career experience includes serving as a Press and Public Relations Specialist at Vakıfbank. Elif holds a Master's degree in Marketing and Public Relations from Bahcesehir University and a Bachelor's degree in Communication Sciences from Anadolu University.
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Atasay
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Atasay Jewelry, a company with roots in the Turkish Republic’s formative years, has been a leader in the Turkish jewelry sector for three generations. From its founding in Çivril, Denizli, in 1937, Atasay has risen to become a leader for the transformation of Turkey’s jewelry-making from small business operations into an industry. Since its foundation, through the business models it has brought to the jewelry sector, innovative product categories and major campaigns, Atasay has pioneered the development of our sector. Vision By 2023, we will take our place among the first ten corporations leading the jewelry sector in the world. Mission • By taking inspiration from our historic heritage, protecting our corporate traditions and drawing upon our power for design and production, we continue to be 'the brand of the firsts' in the sector. • With understanding of innovative approach and reasonable price policy, we ensure that our customers feel happy and special. • We work in order to present Atasay products special for everyone from different cultures and ages all over the world. • We care about sharing, we bring in, we earn and then we share.