Joe Lacroix

Joe LaCroix is an accomplished professional with extensive experience in managing client success, business development, and strategic planning across various industries, including eCommerce, technology, and digital transformation. As the Managing Director at PeakActivity since July 2020, Joe connects decision-makers with domain experts and leads branding and go-to-market strategies for small to mid-sized businesses. Joe's previous roles include Vice President of Business Development, Director of Sales at Levatas, and Account Supervisor at Media Assembly, where responsibilities encompassed client relationship management, strategic marketing initiatives, and collaboration with cross-functional teams. Joe holds a Bachelor’s degree in Marketing from Fairfield University and has completed several advanced training programs, underscoring a commitment to continuous professional development.