Back in 2005, when Kim Kardashian was still best known for carrying Paris Hilton’s shopping bags, a world-first ‘Plastizine’ (DVD magazine, for the uninitiated) began cropping up all around Australia – it was called PEDESTRIAN.TV.

After taking the internet by storm and resonating with Aussies in an entirely new way, PEDESTRIAN.TV graduated from a single digital publication to six in 2019, welcoming Business Insider, Lifehacker, Gizmodo, Kotaku and POPSUGAR, as well as the American Express Open Air Cinemas, to the family.

Pedestrian Group is now a digital powerhouse as Australia's leading youth-centred publisher, reaching a unique audience of more than 4.1 million Aussies per month*. It’s wholly owned by Nine, Australia’s largest and most diverse media company.

With creativity at the core of absolutely everything we do, every single day at Pedestrian Group's Sydney, Melbourne and Brisbane offices is an exciting one. Our team hustle hard because we bloody love what we do, pushing boundaries to generate big and bold ideas that'll go straight to the pool room.

Our unstoppable suite of publications covers everything from news, entertainment, style, music, beauty, health, dating, travel, gaming, tech, finance and more in a variety of voices that resonate with young Aussies. There’s literally no topic we can’t tackle. 

Then there’s Pedestrian JOBS: the #1 destination for creative job seekers and businesses looking to recruit their team’s next MVP. We proudly hook people up with their dream gig at organisations like Myer, Nova, Universal Music and P.E Nation every bloody day.

On the brand partnership front, we work with giants like McDonald’s, Suncorp, Nike, Holden, Telstra, Smirnoff, Microsoft, Sony and CommBank to create award-winning integrated campaigns across all of our publications. From international video shoots to our very own festival dedicated to self-care, we go beyond traditional advertising.

Say hi to us: workwithus@pedestriangroup.com.au.

Advertising

Media & Entertainment

News & Journalism

Publishing

Pedestrian Group

James M.

Jaimee Tessmann

Maya Brasnovic

Vaishnavi Krishnan

Mateus Brandao

Georgia Turner

Spyros Asteriou

Rhiannon Funch

Pauline Grech

Rachel MacBeth

Bree Grant

Emily Sturgess

Jasmine Wallis

Kate McGregor

Courtney Borrett

Amy Ryan

Sarah Michael

Steph Sands

Imogen Reed

Jack Jones

The Editorial and Content Creation team at Pedestrian Group is responsible for producing engaging, high-quality content across various formats and platforms. This dynamic team crafts articles, multimedia stories, and native advertising that resonate with Australia’s youth, covering topics from entertainment to e-commerce. They collaborate closely with brand partners to create innovative campaigns and ensure that every piece aligns with the vibrant voice of Pedestrian Group’s diverse publications.

Editorial and Content Creation

Advertising and Partnerships Team

Creative Production Team

Editorial and Content Creation

About

Team members

Other teams at Pedestrian Group

Advertising and Partnerships Team

Creative Production Team