Christina Stork is an experienced professional in content marketing and creative solutions, currently serving as a Senior Writer at Peet's Coffee since January 2020. Christina has a background as a consultant, operating independently since August 2011 and providing services in content marketing and SEO. As an author, Christina published "Viva Poncho," a notable hand knitwear pattern design book with two print runs and ongoing digital availability through Stewart Tabori & Chang. Christina owns Article Pract, an award-winning fiber arts supply business, established in May 2002. Christina's previous role as Growth Marketing Manager at Sun Basket involved developing creative campaigns, optimizing SEO strategies, and enhancing customer retention. Christina’s early career includes a position as a marketing writer/editor at Whole Foods Market and a brief stint as a DJ at Bar 355. Christina holds degrees from the University of California, Santa Cruz and Boston University, and has a foundational education from Polytechnic School in Pasadena, CA.