Rafet Alp Toprak

Rafet Alp Toprak is a seasoned professional in digital growth and conversion rate optimization, currently serving as a Senior CRO Specialist at Pegasus Airlines since March 2025. Prior experience includes roles as a Digital Growth Executive and Senior Digital Growth Specialist at Karaca, where responsibilities encompassed leading CRO initiatives and managing cross-functional digital projects. Rafet has a background in data analysis from Wunderman Thompson and has contributed to customer segmentation and predictive analytics projects. Additional experience includes co-founding the podcast Kimiz Ki Biz and working as a Software Development Intern at Caretta. Rafet holds a Bachelor's degree in Mathematical Engineering from Yıldız Teknik Üniversitesi.