Ariadna Caballero Zambrana

Ariadna Caballero Zambrana has a diverse work experience history. Ariadna started their career as a Trainee in the Department of Digital Marketing - Social Ads at Grupo Planeta, where they created and optimized social ads for lead generation on various platforms. Ariadna also managed the brand's social media profiles. After that, they worked as a Responsible for Marketing and Communication at Oh!Libro, where they managed the brand's social media profiles, developed marketing campaigns for editorial and non-editorial promotion, and updated website content. Ariadna then moved on to become a Product Manager at Penguin Random House Grupo Editorial, first taking on the role of Product Manager for Juvenil y Cómic and later transitioning to the position of Product Manager for Ficción Middle Grade. Finally, they gained experience as a trainee at TVE, where they managed social media accounts, drafted press releases, and assisted in content research for the program ¡Qué Animal!.

Ariadna Caballero Zambrana completed their Bachelor's degree in Journalism at Universitat Autònoma de Barcelona from 2014 to 2018. Subsequently, they pursued a Master's degree in Online Communication and Marketing Strategies at IM Digital Business School from 2018 to 2019.