Jennifer Weissman

SVP, Chief Marketing Officer at Penn Entertainment

In her role as Senior VP, Chief Marketing Officer, Jennifer is responsible for creating, establishing and implementing key marketing strategies, and evaluating and monitoring all marketing activities.

Before joining Penn, Jennifer gained over 17 years of casino marketing experience with Caesars Entertainment. She also served as Regional Vice President for Caesars, overseeing the strategic marketing efforts for nine geographically and competitively diverse casinos and hotels. Jennifer also has extensive property-level experience, serving as the head of marketing at casinos in several markets.

Jennifer holds a bachelor’s degree from the University of Maryland-College Park and an MBA from Northwestern University’s Kellogg School of Management.

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