Lisa Kerby

Lisa Kerby is currently the Manager of CRM Analytics at PENN Entertainment, Inc., a position held since February 2024, while also working as a Pilates Instructor at Club Pilates since July 2022. Previously, Lisa served as the Senior Manager of Growth Analytics at MGM Resorts International from April 2022 to February 2024, and as a Sales Operations Analyst III at IGT from March 2021 to April 2022. Lisa's earlier experience at MGM Resorts International included various analytical roles from 2018 to 2021, focusing on direct marketing and high-end casino marketing. Additionally, Lisa worked as a Change Management Consultant at the University of Southern California for a short tenure in 2018. Academic credentials include a Master of Science in International Management from ESADE Business & Law School and a Bachelor of Science in Cognitive Science from the University of California, Santa Cruz.