Siska Concannon

Siska Concannon is the Vice President of Marketing for Penn Interactive. Siska has over 25 years of experience in marketing and sales, including working as a Marketing and Sales Director for Unitex Granular Marble Pty Ltd and as a KEY110 member for The Executive Connection (TEC). In their current role, they are responsible for developing and managing the marketing strategy for Penn Interactive, including department P&L management, building the marketing organizational resourcing, and overseeing the martech infrastructure. Under their leadership, the Penn market capitalization has increased from $2.5B to $10B.

Siska Concannon has a Chartered Postgraduate Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Digital Marketing from the Chartered Institute of Marketing, and a Diploma in Professional Marketing from CIM | The Chartered Institute of Marketing. Siska is also certified by the CIM | The Chartered Institute of Marketing as an Associate (ACIM).

They are on a team with Joshua Auriemma - VP, Engineering - Penn Interactive, Rich Criado - VP & GM, iCasino - Penn Interactive. and Ilan Bielas - Director, Marketing Analytics - Penn Interactive reports to Siska Concannon. Siska Concannon reports to Jon Kaplowitz, SVP, Interactive Gaming.