Zachary K.

Zachary K. is an experienced digital marketing professional currently serving as the Digital Marketing Administrator at PICPA since March 2022, where responsibilities include leading the execution of the organizational marketing strategy and managing a $50,000 yearly budget for digital ads. Notable achievements include planning a successful rebrand rollout and developing a white paper marketing strategy aimed at enhancing PICPA's thought leadership in accounting. Prior roles include Marketing and Communications Coordinator at PICPA, where Zachary exceeded member retention goals and increased attendance at content planning meetings. Previous experience also encompasses positions as a Data Quality Editor at Comcast, a Digital Marketing Assistant at ChiroWerks WellCare, and internships at Exposure and Philadelphia magazine. Zachary holds a B.A. in Journalism, Communication and Media Studies from Temple University and an A.A. in Liberal Arts from Lehigh Carbon Community College.