Ladell Player

Service Director at Penske Automotive Group

Ladell Player has extensive experience in the automotive service industry, currently serving as the Service Director at Avondale Nissan since October 2020, where responsibilities include preparing and implementing annual sales and operating budgets while consistently exceeding sales goals to enhance profit margins. Previously, Ladell Player held the position of Service Director at AUDI AG from 2011 to 2020, focusing on optimizing technician productivity and managing control systems. Earlier roles at American Honda Motor Company, Inc. encompassed Service Manager, where vehicle assessments and customer relationship management were key, and Automotive Service Technician, specializing in routine maintenance and repairs compliant with safety and control standards.

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