Ekaterina Firsova

Ekaterina Firsova is an experienced marketing and product management professional currently serving as Project Lead Marketing at Pentos since March 2018. In this role, Ekaterina leads marketing activities and supports various business areas across Germany, Switzerland, Spain, and the Netherlands while enhancing brand awareness and visibility in the market. Previously, Ekaterina held positions as Product Manager and Functional Lead, managing innovative HR software solutions that integrate with SAP SuccessFactors, as well as overseeing go-to-market strategies. Earlier professional experiences include an internship at the Ministry of Economic Development of the Russian Federation and Siemens, accompanied by a strong academic background with a Bachelor's degree in Economics from the Higher School of Economics and further education at Ludwig-Maximilians-Universität München.