Lynda Palmer is an accomplished marketing professional with extensive experience spanning over three decades. Currently serving as the E2B Program Director and Practitioner Faculty of Marketing at Pepperdine University since March 1994, Lynda specializes in connecting MBA students with executives to tackle complex business challenges. In addition to this role, Lynda has acted as a Marketing Strategist at Equus Marketing since January 1993, focusing on developing marketing strategies for various industries, particularly within the equestrian sector. Lynda has also held positions such as Marketing Strategist at Liehr Marketing & Communications, Inc., where responsibilities included extensive consumer marketing and curriculum development, earning an Award of Excellence. Earlier career roles included consulting for University Access, serving as Assistant Vice President at Union Bank of California, and as Assistant Vice President at The CIT Group, where marketing plans targeting Fortune 1000 companies were developed. Lynda holds an MBA in Marketing from Pepperdine Graziadio Business School and a Bachelor of Arts in Economics from the University of Washington.