Amy Farrington is an experienced brand, marketing, and communications professional currently leading the EVP and employer brand strategy for PepsiCo Europe's Centre of Expertise. Previously, Amy served as an Employer Branding Consultant and held various public relations roles at prominent companies including L'Oréal and Kenneth Green Associates. Their expertise lies in employer branding, talent attraction, and engaging storytelling across multiple channels. Amy's strategic approach has contributed significantly to enhancing PepsiCo's brand positioning and employee engagement initiatives, earning recognition for excellence in employer branding. They hold a BA in Public Relations, Communication, and Media Studies from Leeds Beckett University.
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