Atif Sultan Ali Khan

Atif Sultan Ali Khan is a seasoned marketing professional with extensive experience in leading brand strategies across various sectors. Currently serving as the Global Marketing Director for Emerging Brands at PepsiCo, Atif oversees the PopCorners brand and previously directed the Energy, Hydration, and Flavors portfolio in the AMESA region, managing key brands like Sting, Rockstar, Gatorade, and Aquafina. With a strong background in the food and beverage industry, Atif has held several leadership roles, including Marketing Director for Pakistan BU Foods, where responsibility encompassed major brands such as Lays, Cheetos, and Quaker. Atif's career also includes positions at Philip Morris International, FrieslandCampina, and Reckitt, alongside academic contributions as an adjunct lecturer. Atif holds an MBA in Marketing from the Institute of Business Administration and a BS in Computer Science from the University of Wollongong.