Ecatherine Ferrer is a seasoned Marketing Director at PepsiCo, currently leading strategic initiatives in the LAB Center. With a diverse background in brand management and marketing, Ferrer previously held positions at both PepsiCo and Kellogg Company, including roles as Marketing Manager for Central America and Panama, and Gatorade Innovation Marketing Manager for LATAM. Ecatherine earned a degree as a Strategic Marketing Specialist from CESA University between 2006 and 2007.
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