Johnson Lightfoote

Brand Partnerships - The Studio, Mountain Dew at PepsiCo

Johnson Lightfoote is a seasoned marketing professional with extensive experience in brand partnerships, product management, and strategic marketing across leading companies such as PepsiCo, Activision, and Disney. Currently, as a leader in PepsiCo's internal design agency, The Studio, Johnson supports the Mountain Dew Brand Team with social-focused campaigns. Previous roles include driving equipment innovations and marketing strategies that exceeded commercial targets and managing significant game development projects. Johnson holds an MBA from The Wharton School and a Bachelor’s degree in Business Administration from USC, complemented by a minor in Video Game Design. Notable achievements include influencing product strategies for major titles and increasing brand presence across digital platforms, showcasing a strong background in both creative execution and analytical insights.

Location

New York, United States

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Previous companies

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