Kenny Tien

Incoming Associate Marketing Analyst at PepsiCo

Kenny Tien is an Associate Marketing Analyst in Innovation at PepsiCo, with prior experience as a Marketing Analyst Intern at the same company, where contributions included developing flavor extensions for Chester’s. Kenny's academic journey at the University of Michigan's Stephen M. Ross School of Business involved roles as a CDO Peer Coach and MKT 300 Grader, alongside participation in Michigan Advertising & Marketing as a Market Research Team Member, focusing on enhancing social media presence for Side Biscuit. Additional experience includes serving as a Club Officer for the University of Michigan Men's Ultimate Frisbee, VP of Scholarship for Delta Sigma Pi, and involvement in the Multidisciplinary Design Program to improve equipment failure prevention for Caterpillar. Kenny's earlier roles include creating data-driven marketing initiatives for TEDxUofM and leading email marketing campaigns for Top Rated Online, culminating in a Bachelor of Business Administration degree in Business Administration and Management.

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