Kat Alderman

VP Ecommerce at Perdue

Kat Alderman has a diverse work experience in the field of ecommerce and product design. Kat has served as the VP Ecommerce at Perdue Farms, where they were responsible for site design, development, and content. Previously, they worked at Cross.Team as a Product Designer, collaborating with a financial institution to redefine user experience. Additionally, they have worked as a Product Designer at UXKat.co and as the Director of Ecommerce Operations at WAI, where they implemented various strategies and improvements. Kat also held the positions of Director of Ecommerce at Greenlane, LLC and Kira Labs Inc., where they successfully enhanced conversion rates and implemented SEO strategies. Furthermore, Kat has extensive experience in customer acquisition and retention, CRM, and digital analytics from their roles at Vitacost.com. Kat has also worked as an Instructor of Graphic Design and Web Developer at Media Arts Solutions.

Kat Alderman has a background in front-end web development and UI/UX product design. Kat attended Ironhack in 2018 for a program in front-end web development, and in 2017-2018, they studied UI/UX and product design at the same institution. Prior to that, they obtained certifications in advanced graphic design and graphic design from Media Arts Solutions, specializing in software like Dreamweaver, Flash, Photoshop, Illustrator, and QuarkXPress. Kat Alderman also holds a BA degree from Hofstra University, where they studied psychology, philosophy, and fine arts. In terms of certifications, they are a Google Adwords Partner Certified for Advanced Search and Advertising Fundamentals, and they also hold a Marin Certified Specialist certification from Marin Software.

Links

Previous companies

Greenlane Holdings, Inc. logo
Kira Labs logo
Vitacost.com logo
Wetherill Associates, Inc. logo

Timeline

  • VP Ecommerce

    May, 2019 - present