Perfetti Van Melle
Derek Manon is a seasoned professional with extensive experience in insights and analytics within the marketing field. Currently serving as the Senior Director of Insights and Analytics at Perfetti Van Melle since March 2025, Derek leads the strategy and execution of data-driven initiatives across the company's confection brands. Prior to this role, Derek held the position of Vice President, Head of Marketing Science at BAREFOOT from January 2017 to March 2025, spearheading analytics and marketing science efforts after the merger with Organic. Derek's background includes various leadership roles at ThinkVine and The Nielsen Company, where expertise in marketing optimization, client consulting, and data analysis supported numerous high-profile clients, including Bayer and Procter & Gamble. Derek is a graduate of the Catalyst executive leadership program and earned a Bachelor of Science degree in Business, Marketing, and Operations from Indiana University Bloomington.
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Perfetti Van Melle
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Perfetti Van Melle is a privately owned company, producing and distributing candies and chewing gums in more than 150 countries worldwide. Employing over 17.000 people and operating 37 companies throughout the world, Perfetti Van Melle has a true global reach: it is present in the Asia Pacific Region, Europe, Middle East, Africa and the Americas. The industrial adventure of Perfetti Van Melle began many years ago, but it was in March 2001 that the current Group was set up through the merger of Perfetti Spa and Van Melle N.V. In July 2006 the Group acquired the Spanish company Chupa Chups S.A., famous all over the world for its lollypops.