Henrique Veloso Romero

Henrique Veloso Romero currently serves as the CEO of Perfetti Van Melle Brazil since September 2023 and has been a Board Member at Pastificio Selmi since January 2019. Previously, Henrique held several key positions at Perfetti Van Melle from April 2005 to December 2016, including Managing Director and South America Sales and Trade Marketing Director. Additional experience includes roles as Business Executive Manager at Twentieth Century Fox Home Entertainment, Commercial Director at Parmalat do Brasil S.A, and Sales Director at Cia. Campineira de Alimentos (Triunfo-Danone), among others. Henrique's extensive background in managing commercial operations, sales strategies, and market share growth is complemented by a robust educational foundation, including programs at Harvard Business School and degrees from Fundação Getulio Vargas and Pontifícia Universidade Católica de Campinas.