Jiaxin Quan

CMO & EC Director @ Perfetti Van Melle China

Jiaxin (Purple) Quan has extensive marketing experience, currently serving as CMO and EC Director at 不凡帝范梅勒糖果中国有限公司 since January 2007. Previous roles include CMO for Perfetti Van Melle in Brazil and a position at the company's headquarters in Amsterdam, where brand management focused on Alpenliebe's global positioning and innovation strategies. Notably, from May 2011 to March 2014, Jiaxin led the Lollipop category in China, achieving significant market share and brand objectives. Prior work experience includes roles at Unilever China, where responsibilities encompassed managing the Pond’s Facial Cleanser brand and launching major innovations. Jiaxin holds an MBA from The University of Hong Kong and a Bachelor's degree in Advertising from Fudan University.

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