Marianne Dehaynin

Marianne Dehaynin is an accomplished professional in consumer insights and marketing, currently serving as the European Consumer and Marketing Insights Director at Perfetti Van Melle since October 2023. Prior to this role, Marianne held several key positions at Mondelēz International from October 2011 to September 2023, including Head of Consumer Insights for the Gum and Chocolate businesses in Europe, where responsibilities included setting research agendas and driving sustainable growth. Marianne's career also includes significant experience at Kraft Foods Europe, where leadership spanned various roles in consumer insights and analytics across multiple food categories, as well as earlier positions at Kraft Jacobs Suchard and IRI. Educational qualifications include a Master of Sciences in Market Research and Product Management from NEOMA Business School and a Master of Sciences in Econometrics from Paris-Pantheon-Assas University.