Pernod Ricard
Maxime Berthelier serves as the Champagne Brand Manager for France at Pernod Ricard since March 2023, overseeing the Perrier-Jouët, G.H. Mumm, and RSRV brands. Previously, Maxime held the position of Junior Brand Manager for Glenfiddich at William Grant & Sons from July 2021 to March 2023, where responsibilities included developing brand strategies across various channels. Earlier experience includes roles as Assistant Brand Manager for Lillet at Pernod Ricard France and Global Assistant Brand Manager for Havana Club International, focusing on strategic marketing initiatives. Additional roles involved sales promotion for Nestlé Waters and travel consultancy at Peterpans Adventure Travel. Maxime completed a Master's in Management at emlyon business school and holds degrees in management from iaelyon School of Management and IUT Lyon 1.
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Pernod Ricard
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Pernod Ricard is a French company that produces alcoholic beverages. Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €8,448 million in FY20. Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions.