Nicole Letcher

Nicole Letcher is an accomplished sales executive with extensive experience in the beverage industry. Currently serving as Vice President Sales for the Eastern US at Pernod Ricard since September 2024, Letcher previously held the role of General Manager for the Control Region at Suntory Global Spirits and Senior Director of North America Marketing for the East Business Unit at Beam Suntory. Earlier in her career, Letcher worked as Vice President of Sales for the Mid Atlantic and Director of Sales, demonstrating expertise in event management and relationship building. Letcher began her career at Southern Wine & Spirits as a Field Sales Manager and Outside Sales Representative. Nicole holds a Bachelor of Science in Sports Marketing and Management from the University of Kentucky and an Honors Diploma from Caldwell County High School.